NHRA Customer Service Strategic Plan 2025–2030
Vision
Provide integrated, easily accessible digital health services that enhance customer satisfaction and meet their expectations.
Mission
Enable citizens and residents to complete their health transactions efficiently and with high quality through digital transformation and improved customer experience.
Core Values
- Ease of Use- Design simple and clear electronic services.
- Responsiveness- Provide immediate support through multiple channels.
- Effective Access- Ensure services are easily accessible to all segments.
Strategic Objectives
- Develop a unified digital platform for NHRA services.
- Enhance communication with customers through multiple channels.
- Ensure privacy using electronic keys.
- Raise awareness of digital services through media.
Key Initiatives
- Integrate databases with relevant health entities.
- Improve user experience on the website.
- Train customer service teams on digital interaction.
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